The Solo Esthetician blog is designed to give ambitious estheticians the information they need to reach their goals, become their best selves, stay up to date with the industry and build lives they love.

Year-End Review: How Solo Estheticians Can Plan for 2026

Year-End Review: How Solo Estheticians Can Plan for 2026

The end of the year isn’t just for celebrating—it’s for reflecting and planning. By looking back at your 2025 numbers, services, and marketing wins, you’ll set yourself up for an even stronger 2026. ...more

Esthetician Business ,Finance Going Solo Task Management Marketing Strategy Social Media Marketing Esthetician Advice Client Retention &Budgeting

December 12, 20255 min read

How to Maximize December Profits Without Burning Out

How to Maximize December Profits Without Burning Out

December can be the most profitable month of the year—but it can also be the most draining. Between last-minute gift sales, packed appointment books, and holiday events, solo estheticians often find t... ...more

Esthetician Business ,Finance Esthetician Advice Budgeting &Holiday Marketing

December 05, 20255 min read

Black Friday & Small Business Saturday: Esthetician Promo Ideas That Sell

Black Friday & Small Business Saturday: Esthetician Promo Ideas That Sell

Discover high converting Black Friday and Small Business Saturday ideas created specifically for solo estheticians, including retail bundles, value filled packages, storytelling tactics, and strategie... ...more

Marketing Strategy ,Social Media Marketing Digital Products Black Friday &Holiday Marketing

November 18, 202510 min read

How to Sell Holiday Gift Cards & Retail Like a Pro

How to Sell Holiday Gift Cards & Retail Like a Pro

Gift-giving season is here! For solo estheticians, gift cards and retail bundles are a goldmine for boosting Q4 revenue. Whether clients are buying for themselves or for loved ones, you can make holid... ...more

Marketing Strategy ,Social Media Marketing Digital Products Black Friday &Holiday Marketing

November 11, 20258 min read

Harnessing the Power of Korean Skincare for Your Practice

Harnessing the Power of Korean Skincare for Your Practice

The beauty industry is ever-evolving, and one of the most significant trends in recent years is the rise of Korean skincare. With its focus on hydration, prevention, and overall skin wellness, Korean ... ...more

Skincare ,Skincare Products Korean Skincare &Celmade

November 10, 20257 min read

The Esthetician’s Guide to Seasonal Skincare: Preparing Clients for Winter Skin

The Esthetician’s Guide to Seasonal Skincare: Preparing Clients for Winter Skin

As the weather shifts from crisp fall air to cold winter winds, your clients’ skin is about to face new challenges—dryness, irritation, and dullness. November is the time for estheticians to transitio... ...more

Skincare ,Esthetician Business Marketing Strategy Social Media Marketing Procell Therapies Advice for Clients Esthetician Advice &Client Retention

November 04, 20257 min read

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